I Moved My Business Across Town — Now the Reviews Are All on the Wrong Listing

You moved across town, your new space is open — and every Google review you ever earned is sitting on a listing that says your old address. Worse: new customers keep reviewing the old listing too. Here's the fix: close the old listing as "moved" in Google Business Profile (free), redirect everything to the new listing, then rebuild review volume at the new location fast with an in-person ask at checkout — a tap card at the register beats asking customers to search for you later, because "later" is when reviews die.

Why a move kills your review momentum

Google ties reviews to a specific Business Profile, not to you. When you relocate, you face two problems at once:

• Your old listing keeps ranking for your old neighborhood and keeps collecting reviews from confused customers.
• Your new listing starts at zero, and Google's local ranking algorithm weighs review count and recency heavily — a new listing with 3 reviews loses to an established competitor with 300, even if you do better work.

The honest truth up front: Google does not transfer reviews from the old listing to the new one. The old reviews stay on the original profile. What you can do is retire the old listing properly and concentrate all new review energy on the new one.

Step 1: Retire the old listing the right way (free)

1. Open Google Business Profile Manager, find the old listing, and use the "mark as moved" / suggest-an-edit flow to point it at your new address. Google's documentation describes this as marking the business as permanently moved to the new location — the old listing gets retired and searchers get directed to the new one.
2. Update your address everywhere else citations live: your website footer, Yelp, Facebook, Bing Places, your email signature. Conflicting addresses are a common reason Google distrusts a listing.
3. Reply to the most recent reviews on the old listing — including the new ones landing on the wrong profile — with a short note: "We've moved! Please find us at [new address] — our new listing is [link]." Some of those reviewers will re-post.

Step 2: Rebuild review volume fast at the new location

The fastest way to rebuild is the way you got the reviews the first time: asking every customer in person at the same point, like checkout. Customers forget to review the moment they leave; they do it when the ask happens face-to-face, with the review screen one action away. A tap card on your new counter works like this:

1. Customer taps their phone on your card at checkout.
2. Their phone opens your new Google review page directly — not a search, not a listing to hunt for, not the old address.
3. Every customer gets the same optional ask at checkout; one tap opens the review form if they choose to leave one.

Important: the card's chip is locked to a URL, so program it to a stable destination you control — your new Google review link — and it's set for as long as the new location exists.

Compare: 4 ways to rebuild reviews after a move

Pocket Factory cards are designed with your logo and branding included in the price, and the tap opens your Google review page directly — not a vendor's profile. Packs run 2/$29, 3/$39, 5/$59, 10/$109, 25/$229, 50/$399, with free US shipping and most standard orders are expected to be produced and shipped within approximately 3–5 business days, and delays are possible.

What NOT to do

• Don't offer discounts or freebies for reviews. Google's review policies prohibit review incentives and review gating (only asking happy customers). Incentivized reviews get removed and listings get penalized.
• Don't fake a new address or run both listings live. Duplicate listings split your review equity and confuse customers — retire the old one properly.
• Don't buy reviews. Review spam leaves fingerprints (same devices, same phrases); removals come in waves and they take real reviews with them.

Honest alternatives

• Google's mark-as-moved flow — free, and the single most important step. No card can fix a duplicated address.
• Printed "new location" cards with a QR code — a few cents a card at any print shop; include the new review link QR and a "we've moved" note. QR scanning drops off compared to a tap, but it's nearly free.
• Google's own "ask for reviews" link — free from your Business Profile dashboard; text it to every recent customer with the same short, honest ask.
• A printed tent sign at the new register — "We moved! Tell us honestly what you think — review us here" with a short URL. Costs dollars, not much else.

None of these move as fast as the in-person tap ask — that's why the card exists — but every one of them is legitimate, and together they're the full playbook.

FAQ